Infants do not appear to learn words from educational DVDs

Infants do not appear to learn words from educational DVDs

Children age 2 and younger spend an estimated two hours per day exposed to media on a screen, and the average age at which infants begin watching programming designed for their age group is five months, according to background information in the article.

Manufacturers' claims that these infant-directed media can teach children specific vocabulary words have not been substantiated.

Rebekah A. Richert, Ph.D., and colleagues at the University of California, Riverside, studied vocabulary acquisition among 96 children age 12 to 24 months. Participants were tested on measures of vocabulary and general development, and their primary caregivers (77 mothers, seven fathers and four others) answered a series of questions about their children's development and previous exposure to educational media. Half of the children were then given an educational DVD to watch in their homes.

When additional tests were conducted after six weeks, there was no evidence children learned the words specifically highlighted in the DVDs, and watching the DVDs was unrelated to measures of general language learning.

However, children whose parents reported that they began watching infant DVDs at an early age scored lower on a test of vocabulary knowledge.

The association between early DVD viewing and delays in language development could have several explanations, the authors note: "Parents who are concerned about their children's poor language abilities may use baby DVDs to try to teach their children, parents who use baby DVDs early may be less likely to engage in behaviours that promote language development or early viewing of baby DVDs may actually impair language development," they write.